Blog Articles

March 8, 2024 |
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INCOMPARABLE QUALITIES OF THIS GREAT WOMEN COULD POSITIVELY FLAVOUR THE WORLD WITH FEMINISM.

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January 10, 2022 |
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Entrepreneurs define the meaning of business success: An exploratory study through a content analysis

"Success seems to be connected with action. Successful people keep moving. They make mistakes, but they don't quit." -By Conrad Hilton

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January 10, 2022 |
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Results-Based Management: Are You Focusing on That?

Results-Based Management (RBM) is partly one of the principles of the rational model that came to be called New Public Management in the late 1980s but has also developed into its management model

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January 10, 2022 |
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Are You Ready to Nudge? Nudging for Marketers!

The role of marketing today cannot be defined to its narrow definition as marketing to be considered a business perspective of the organization. Accordingly, the broader marketing perspective encapsulates creating value for employees, customers, investors, and society. In this context, marketers need to deal with needs beyond customers, and how to deal with them is pretty challenging

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January 10, 2022 |
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EMBRACE YOURSELF!

In these times of COVID when embracing others is a taboo-is it not so wonderful a thought that one can embrace oneself! Right from my younger days I was always the one in my peer circle who embraced himself and accepted the person that I am.

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January 10, 2022 |
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Environmental impact of the Pottery Industry

Data for 2004 to 2018 showed that the decrease in land for coconut and rice cultivations is due to clay mining. The land for coconut cultivation was 34.74% in 2004, but in 2018 it was reduced to 29.94%. The land for paddy cultivation was 10.03% for the year 2004, but for the year 2018, the land decreased to 7.60%. The reason for this decrease is due to the extraction of clay on these lands.

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January 10, 2022 |
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The Concerns of Charismatic Leadership

The lost paradise – Jim Jones version I trust, most of the readers who are over the age of 50 could recollect the unfortunate incident which took place in the remote jungles of Guyana, in 1978 where more than 900 men, women, and children committed suicide or forced to take their own lives by a lunatic cult leader Jim Jones

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January 8, 2022 |
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Micro-financial services amid Covid19 Pandemic

Access to finance is key requirement of businesses. Out of them Micro, Small & Medium scaled Enterprises (MSMEs) run their businesses mainly borrowed monies from banks and other financial institutions. Microfinance Institutions (MFIs) play important part in providing financial services to these MSMEs where the sector regard as backbone of the local economy

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January 8, 2022 |
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The Loyalty Programs in a post-pandemic Landscape . . . . . Are they ticking close enough to the customer?

The Covid-19 pandemic has shown that brands need to rethink consumer trust and loyalty to adapt to the new normal and truly deliver the personalized experiences that today’s customers expect. The stakes are higher than ever..— Salesforce are Loyalty Programs Important in this challenging Covid 19 times?

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