Growth Strategies for Value Propositions and Business Units

May 8 The Sri Lanka Foundation, Colombo 07. EFM - Evening for Managers



The presenter of the forum was veteran marketer Dr. Ranjan Madanayake, Managing Director-Phoenix Business School Pvt. Ltd.

Speaking in his presentation Dr. Madanayake stated; “every company would have the desire to grow if there is an opportunity. Depending on a single business unit or fewer products may expose a company to greater risk of competitive pressure. Hence, growth is a desirable endeavour for business or organisational sustenance”.

Dr. Madanayake through his presentation well explained about how to achieve that growth and shared valuable insights with his vast experience which added great value to who were present.


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